Friday, November 16, 2012

The Shoebox & the Essence of Motown Literary Jam & Writer Conference

Who knew that a shoe box would have anything to do with a writer's conference?

At the Essence of Motown Literary Jam & Writers Conference this past weekend I started learning stuff before the workshops even began. I was sharing a vendor table with fellow author Tenita Johnson and the fact that she was still working on her setup when I was finished in under 5 minutes was the first sign that I was about to be schooled. On her side of the table was a lollipop-filled mug, strips of words of encouragement, colorful magnets highlighting her book's message, along with the standard business card and promotional items. Sure, those things were awesome in and of themselves but when she slid a shoebox under the tablecloth, elevating her book above everyone else's--hot damn! I marveled at the ingenious!





Notice the extra decor on the other side of the table.
 Lucky for me the trunk of my car is like traveling storage container and there was a box--not a shoe box but a box nonetheless-- inside that I can use for the occasion. Worked like a charm. Don't get me wrong. I didn't sell any books, but that's not why writers attend writer conferences. We go to learn how to sell and write books better.

And learn I did!

This post would be endless if I tried to list everything I learned at the conference. Instead I'll direct you to my Twitter account. Look for tweets with hashtag #eom2012, #mwn.

Til my next post. Happy reading!

Sincerely,
L.A.


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