Yesterday I was listening to the Michigan Literary Network Blogtalk radio. Admittedly, I don't do this often enough considering the show airs every Wednesday. Anyway, yesterday was a great day to tune in because the topic of discussion is my WEAKEST LINK--marketing & promotion. Penny Sansivieri was one of the guest. She's the author of Red Hot Internet Marketing which I'd never heard of but after hearing how this is a must have for EVERY writer/author I quickly ordered it off the Internet. I should have it in a couple of days and I can't wait!
As far as marketing goes I'm going in the right direction just at a snails pace. I blog, as you can see. I have a website that I hope you've visited :) I'm on Facebook, Twitter, LinkedIn. I'm a member of a gazillion Yahoo groups. All of this stuff is what I've learned that writers need to grow their readership and keep them engaged. Well I have them but I've been kind of laxed with putting them to work so here's what I've done in the last couple of weeks:
1. Created a fanpage on Facebook for my book Unfinished Business.
2. Created an author page for Facebook.
3. Creating a reader & writer newsletter. I actually created one a few years ago but I dropped the ball with keeping it going and pushing it towards my audience.
Coming up next will be the book trailer of Unfinished Business. Stay tuned!